If you've been on this site before, you're probably already aware that I think Bandcamp is the best. So I won't bore you with a bunch of words trying to convince you to think the same. I've already done that a bunch and I'll probably do it again. So today I'll just highly recommend that you put aside 20 minutes and press play on the above video.
And then pass it on to anyone who still thinks that a discussion about the best future for musicians doesn't involve everyone using Bandcamp. Because it's not just the promising stats shared that make a compelling case —things like Bandcamp paying out $3 million monthly to artists, over $80 million since launch; or Bandcamp being a profitable business, rather than losing millions a year like their peers— it's hearing Ethan talk so genuinely about why Bandcamp exists in the first place.